Marketing
How to start a fitness blog for your gym
A blog can help your fitness business to build authority, educate gymgoers, attract new members, and more.
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Xplor Gym Blog: Engagement
Marketing
Guide to creating gym marketing strategies & plans
Everything you need to create a marketing strategy and plan that works. No marketing experience needed!
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Retention
The importance of member retention for gyms
Never underestimate the importance of member retention for gyms and fitness clubs. If you can keep members coming back for longer, you’ll see consistent and reliable income. And ultimately increase the profitability of your business.
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Growth
Looking beyond the buzzwords
Even for independent gyms, embracing digital tech is a game-changer. Find out why and how to strengthen your business.
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Management
15 winning fitness business ideas for 2024
People love new. New products at the supermarket. New clothes for the new season. And new ways to get fitter and healthier.
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Marketing
How to create a fitness newsletter your gym members will love
Build brand credibility and loyalty with a newsletter that’s always packed with relevant, valuable content.
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Growth
13 fitness event ideas to boost business in 2024
Attract new members and motivate your current ones with a fitness event. Get 13 event ideas to kickstart 2024.
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Engagement
Keep your gym members motivated beyond January
7 ways to keep your members motivated all-year round. Boost retention rates by building healthy visit habits.
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Engagement
5 simple ways technology can upgrade gym member experience
The new year is a crucial time for gyms – one that sees an influx of new members. And all ….
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Growth
24 fitness trends for 2024
From wellbeing to 24/7 opening, get a rundown of the top fitness industry trends you need to know about.
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Engagement
Time to rethink & rebrand the gym induction?
Inductions are an important part of your new member journey. How effective are inductions? Do members actually want one?
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Engagement
31 Gym challenges to engage members
Gym challenges are a simple and surprisingly effective way to motivate members. Here’s everything you need to know about running ….
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